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About Midway Flooring

Welcome to Midway Flooring! 

Your trusted flooring specialists, based in the beautiful Hibiscus Coast, 

Whangaparāoa and installing floors Auckland wide!

Midway Flooring Team, Flooring Auckland Showrom

We love a challenge

At Midway Flooring our mission is simple: to solve our customer’s flooring challenges and create floors that you will be happy with now and for years to come. We ensure you have access to a premium selection of floor coverings to transform your space with the expertise of professional flooring installation, all whilst providing you with exceptional ‘good old fashioned’ customer service along the way.

Choosing the right flooring can be a daunting task and we understand that which is why we strive to make the flooring selection process seamless and enjoyable for every customer. Whether you’re renovating your home, upgrading your office space, or building your dream house, we’re here to help you turn your vision into a reality.

Why choose Midway Flooring?

When it comes to selecting a flooring company, we understand that you have choices, so why should you choose Midway Flooring over the others?

01Unrivalled Expertise

With years of industry experience, our team possesses the knowledge and expertise to handle any flooring project, big or small. From consultation to installation, we are dedicated to exceeding your expectations at every step of the way. You can be confident that we will provide you the best job possible.

02Quality Craftmanship

At Midway Flooring, we take pride in our commitment to craftmanship. We believe that attention to detail makes all the difference, which is why we approach every project with precision and care. When you choose Midway Flooring, you can trust that your floors will be installed to perfection.

03Customer Satisfaction Guaranteed

Your satisfaction is our top priority. From your initial inquiry to the final walkthrough, we prioritise clear communication, transparency and responsiveness. We strive to build lasting relationships with our customers based on trust, integrity and unparalleled service.

04Comprehensive Solutions

Whether you’re looking for carpet to add warmth and elegance to your home or durable vinyl for a high traffic commercial space, Midway Flooring has you covered. We offer a diverse selection of flooring options to suit every budget and need.

The biggest difference most people notice is how thorough we are with our consultations. We don’t just ask about what colour floors you may want, we ask you questions about factors you may not have considered, for example: What type of subfloor do you have and is any floor preparation required? How much sun is your floor exposed to? Do you have pets or children? This is to ensure we are listening to exactly what you want and providing you with the best suited flooring option for your home.

Our flooring quotes are the only ones that price everything individually. We want you to know exactly what you are paying for and be confident there are no hidden costs.

We welcome you to schedule your free consultation, measure and quote and take the first step towards transforming your space with beautiful quality floors by Midway Flooring or feel free to pop into our Stanmore Bay showroom at 675 Whangaparaoa Road and browse our extensive range of quality flooring products.

The Midway

Our Easy 4-Step Process to new flooring

1. Consult with the experts

Visit us in our brand-new flooring showroom & and let one of our experienced team provide you with a no obligation consultation. You can touch and feel our superior range of products and ask any questions you may have. We will ask a few questions and discuss your ideas to gain a clear picture of your project and then walk you through the products that best align with your design, vision, practical needs and budget.

2. We measure

Request a free measure and quote where one of our quantifiers will visit your home or business. Here we take detailed measurements of your floor plan and check over your existing floor to ensure there will be no surprises come installation day. We will then discuss products choices and options regarding furniture removal, disposal of your old flooring etc, before preparing you with a detailed quotation.

3. Book it in!

If you are happy to go ahead with your quote, at this point a deposit is required. We can then schedule an installation date that works for you and order any products and services required. We have created a ‘preparation for installation day’ document to help ensure everything runs smoothly on the day.

4. Installation Day!

Now for the most exciting part. One of our experienced team of flooring installers, deliver and install your new flooring. Once your installation is complete, we will provide you with cleaning and care information specific to your chosen flooring. You then get to live on and enjoy your brand-new floor!

It is because of your support that we can continue to sponsor these remarkable local clubs & organisations

here to help you

Together with our strong team, we treat your job as if it were our own. The Midway Flooring Team are a wealth of knowledge when it comes to providing you with flooring advice. We will be able to answer your questions about anything flooring related, from, ‘What warm tone coloured carpets do you have?’, to ‘What is the best flooring for my bathroom?’. Check out our F&Qs page as well as our blog articles our team have put together that might be of some help when choosing your flooring.  


Showroom & Sales Consultant

Helen is our superstar showroom & flooring consultant. With a keen eye for interior design and colour, she is your person when in need of design advice. Helen is a gorgeous bundle of witty energy, and we know you’re in capable hands when you come into our showroom. 

Favourite Carpet? Bremworth ‘Galet’ 

Favourite hard flooring? Godfrey Hirst Engineered Timber  

Best bit about your job? Meeting other like-minded locals that want to create beautiful homes with new flooring.  

Favourite destination? Jordan. 


Operations Manager

Amanda is our boss lady, ensuring everything runs smoothly, is organised, delivered on time and of superior quality. Her strong attention to detail ensures this. Amanda is a wealth of knowledge when it comes to flooring and combined with her great sense of humour, she is fantastic with our customers.  

Favourite Carpet? Feltex – Calluna  

Favourite hard flooring? Jacobsen Traffic 250 Vinyl 

Best bit about your job? At completion of installation, knowing we have happy customers ! 

Favourite destination? Fiji or Bali 



We get a lot of compliments about Daniels customer service and attention to detail.  

Daniel is our Quantifier, he has a wealth of knowledge on all things flooring and is our go to for complicated jobs. You will see Daniel zipping about in the Midway vehicle, attending site measures, giving his expert opinion and advice on product & installation options. 

He then uses his knowledge of your floorplan, lifestyle and preferences to quantify and prepare plans aligned with the best products for your job.  



This man manages the team and makes all our hard decisions. Adam has a can-do attitude where nothing is too hard, he will find a way to make it work and has tackled some rather large flooring projects. Day-to-day Adams role changes from meetings with suppliers & clients, consulting with customers in store, behind the computer working on plans and admin to offloading rolls of carpet and pallets of flooring on the forklift.  

Favourite Carpet? Feltex – Heathland 

Favourite hard flooring? Woodland Lifestyle Laminate – Oasis Wide 

Best bit about your job? Seeing our customers flooring idea’s come to life and watching the business grow on the satisfaction of our customers. 

Favourite destination? Sarajevo, Bosnia 



Rena is passionate about giving you the perfect customer experience and is our IT, accounts, admin & marketing allrounder. She loves helping customers choose their flooring type & selecting colours that will align with your home interior. You might hear from Rena once your flooring project is complete, eager to see what the completed project looks like & bug you for some photos.   

Favourite Carpet? Cut pile: Bremworth – Charmeuse / Loop Pile: Feltex – 8th Wonder. 

Favourite hard flooring? Godfrey Hirst Engineered Timber –  Oak Elegance

Best bit about your job? I love knowing what flooring options our customers decide on and then seeing the final flooring installation all complete, flooring really does have an impact on how the room looks and feels.   

Favourite destination? Italy 

Our Carpet and Hard flooring Installation Team

At Midway Flooring we use only the most trusted & professional flooring installers, they have been chosen as the best from over the years. We are proud of our long-term installers, specialising in carpet, timber, laminate, vinyl & vinyl planking installation in both residential & commercial spaces. Many who have been with us for a number of years and their workmanship is of the highest quality. Our floor installers will ensure you receive superior floor preparation which is key to a perfectly finished floor and they will even take care of your furniture removal and replacement if required, taking that hassle away from you.

Midway Flooring is SiteSafe safety certified, which means we have quality health & safety systems in place. Midway Flooring is also a member of FloorNZ who offer best practice guidelines, Health & Safety, training & association supporting flooring retailers, wholesalers and installers throughout New Zealand. 

Midway Flooring, a Site Safe Member
Midway Flooring, a Floor NZ Member

Two Year Installation Warranty

Feel good knowing that your floor installation is guaranteed. We back our word and our work with a full, 2-year installation warranty.

Visit us in store

We would like to invite you to join us in our spacious flooring showroom, conveniently located on Whangaparaoa Road (next to Shine On) with plenty of on site parking. Here you will find the right flooring brands and the right advice to make an informed choice on your flooring purchase.

So that we have enough room to showcase all the high-quality flooring we stock, at Midway Flooring Whangaparaoa we have the largest showroom on the Hibiscus Coast. Our dedicated team is there to help you find a flooring solution that suits you: your décor, your family, your lifestyle and your budget. Whether its Carpet, Laminate, Timber, Vinyl or Hybrid flooring, we have plenty of options and samples for you to try in your own home.

Visit us for the right flooring brands and the right advice to make the perfect choice for your flooring.

Our carpet laying and floor installation team is second to none, leaving even challenging floors with a beautiful finish. Our service doesn’t stop there. We follow up with a courtesy call to ensure you are completely satisfied and we back all our floors with our two-year installation warranty. As a member of the Flooring Foundation Association, we can offer you the best prices across our full flooring range.